Privacy Policy

Who we are

Farriers Choice Ltd is a farriery trade supplier based in Newmarket, Suffolk. Our website address is farrierschoice.uk.

What data we collect

We collect personal data only when you contact us directly:

• By phone: your phone number (via your caller ID) and any information you share during the call.
• By email: your name, email address, and the content of your message.

We do not operate a web-based contact form, and we do not collect personal data through this website automatically (our analytics are cookieless — see below).

How we use your data

We use the information you provide solely to:

• Respond to your enquiry or process your order.
• Fulfil and deliver your order.
• Contact you about your order if needed.

We do not use your data for marketing purposes or share it with third parties, except where necessary to fulfil your order (for example, a delivery carrier).

Analytics

This website uses Cloudflare Web Analytics, a cookieless, privacy-first analytics service. It does not track you across sites, does not use cookies, and does not collect personally identifiable information. No consent banner is required for this type of analytics under UK GDPR.

Cookies

This website does not set any cookies. Cloudflare Web Analytics operates without cookies.

How long we keep your data

We retain customer order and contact records for up to 7 years to comply with UK tax and accounting obligations. Enquiries that do not result in an order are deleted within 12 months.

Your rights

Under UK GDPR you have the right to:

• Request a copy of the personal data we hold about you.
• Ask us to correct inaccurate data.
• Ask us to delete your data (where we are not legally required to retain it).
• Object to or restrict our processing of your data.

To exercise any of these rights, contact us at info@farrierschoice.uk. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO).

Changes to this policy

We may update this policy from time to time. The date at the top of this page will reflect the most recent revision.